{"id":34327,"date":"2026-03-31T11:19:04","date_gmt":"2026-03-31T10:19:04","guid":{"rendered":"https:\/\/new.contentdeployment.co.uk\/tomd\/2026\/03\/31\/the-surprising-property-premium-of-some-floral-addresses\/"},"modified":"2026-03-31T16:55:05","modified_gmt":"2026-03-31T15:55:05","slug":"the-surprising-property-premium-of-some-floral-addresses","status":"publish","type":"post","link":"https:\/\/new.contentdeployment.co.uk\/tomd\/2026\/03\/31\/the-surprising-property-premium-of-some-floral-addresses\/","title":{"rendered":"The surprising property premium of some\u00a0floral addresses"},"content":{"rendered":"<div class=\"hd-block hd-block-table\">\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Research shows that floral street&nbsp;names&nbsp;can&nbsp;significantly boost the&nbsp;value of a property<\/td><td>The biggest premium was found on \u2018Bellflower\u2019 streets, where the median sale price increased 199%<\/td><td>Property experts suggest that&nbsp;flower-inspired&nbsp;names evoke charm, calm and a sense of natural beauty<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n\n<div class=\"hd-block hd-block-paragraph\">\n<p><strong>As spring edges into view, new research<\/strong><strong><sup>1<\/sup><\/strong><strong>&nbsp;suggests that a floral touch may do more than lift the mood \u2013 it could also boost property prices. Homes on streets with flower-inspired names are proving especially desirable, selling for as much as 199% more than comparable properties elsewhere.<\/strong>&nbsp;<\/p>\n<\/div>\n\n<div class=\"hd-block hd-block-paragraph\">\n<p>The biggest premium was found on \u2018Bellflower\u2019 streets, where the median sale price increased 199%. Other bloom-brightened addresses such as \u2018Pinks\u2019 and \u2018Helenium\u2019 also commanded sizeable uplifts of 53% and&nbsp;41%&nbsp;respectively. Not every floral street&nbsp;flourishes, though \u2013 names like \u2018Phlox,\u2019 \u2018Weigela\u2019 and \u2018Gloxinia\u2019 were linked to value drops of up to 55%.&nbsp;<\/p>\n<\/div>\n\n<div class=\"hd-block hd-block-paragraph\">\n<p>Property experts suggest that floral street names evoke charm, calm and a sense of natural beauty \u2013 qualities that appeal strongly to buyers seeking both sanctuary and style. As the days lengthen and gardens begin to stir, the findings offer a reminder that even a touch of springtime in an address can shape perceptions of value.&nbsp;<\/p>\n<\/div>\n\n<div class=\"hd-block hd-block-paragraph\">\n<p>A blooming good name, it seems, might just help your home come into full flower this year.&nbsp;<\/p>\n<\/div>\n\n<div class=\"hd-block hd-block-paragraph\">\n<p><sup>1<\/sup>Hillarys, 2025&nbsp;<\/p>\n<\/div>\n\n<div class=\"hd-block hd-block-paragraph\">\n<p><strong>As a mortgage is secured against your home or property, it could be repossessed if you do not keep up mortgage repayments.&nbsp;<\/strong>&nbsp;<\/p>\n<\/div>\n\n<div class=\"hd-block hd-block-paragraph\">\n<p><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Research shows that floral street&nbsp;names&nbsp;can&nbsp;significantly boost the&nbsp;value of a property The biggest premium was found on \u2018Bellflower\u2019 streets, where the median sale price increased 199% Property experts suggest that&nbsp;flower-inspired&nbsp;names evoke charm, calm and a sense of natural beauty As spring edges into view, new research1&nbsp;suggests that a floral touch may do more than lift the [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":34329,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[32,91],"tags":[],"hd_content_source":[116],"_links":{"self":[{"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/posts\/34327"}],"collection":[{"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/comments?post=34327"}],"version-history":[{"count":1,"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/posts\/34327\/revisions"}],"predecessor-version":[{"id":34356,"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/posts\/34327\/revisions\/34356"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/media\/34329"}],"wp:attachment":[{"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/media?parent=34327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/categories?post=34327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/tags?post=34327"},{"taxonomy":"hd_content_source","embeddable":true,"href":"https:\/\/new.contentdeployment.co.uk\/tomd\/wp-json\/wp\/v2\/hd_content_source?post=34327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}